Melissa Johnson changes real estate group to Nestler Poletto SOTHEBY'S INTERNATIONAL REALTY

Melissa Johnson has been selling real estate in Boca Raton since graduating from the University of South Florida. Her dedication, enthusiasm and hands-on involvement are the same as they were when she began her involvement with investing groups at 21 years of age.


An expert in all aspects of buying and selling residential real estate, Melissa has developed a particular specialty in luxury properties in Boca Raton and Lighthouse point vicinity’s. She will also show homes by boat if necessary. A recognized authority in the industry, Melissa has served as a real estate short sale specialist and has published many articles and blogs pertaining to her in-depth knowledge of the industry and the constant changes we continue to experience.


In 2009 Melissa was awarded a Presidents Elite award for her sales production with her previous company Keyes. She is active with a the Boca Raton Chamber, continually dedicates her time to a variety of charities and wine clubs, and has been listed as a member in the National Register's Who's Who in Executives & Professionals.


Most recently, Melissa has developed an exciting new marketing concept where she has a corporate event planning company, Splendid Affairs, that includes her Sotheby’s properties at each event and material is given to every participating vender. Each vender who agrees to this additional service receives a discount on Splendid Affairs services and Sotheby’s gets to take advantage of the high end marketing opportunity which reaches 100’s on new people every month. This marketing venue advertises properties listed with many Sotheby's offices.


***For Corporate parties & Events: Splendid Affairs, Boca Raton, FL (561) 372-6975


***Sotheby’s International Realty One South Ocean Blvd #11 Boca Raton, FL 33432 (954)347-1135

Luxury Homes with the Luxury Portfolio

Anything Luxury is the way I roll!
From Luxury Yachts to Luxury Homes I am tied into the community both nationally and internationally to manage marketing your property to the fullest. I have listed and sold properties from Jupiter Island to the Florida Keys and even the Virgin Islands--first homes, second homes, or vacation properties... I have the ability to "think outside the box" when it comes to buying or selling a home.

In today market you have to think outside of the box becase traditional ways just are not moving sales. I have a Luxury Auction Division, Platinum Luxury Auctions, and I am tied to the Luxury Portfolio which is a HUGE online resource for millions of people.

Please view this video for some more information about the Luxury Portfolio.
LUXURY PORTFOLIO VIDEO

Auctions are the NEW thing--Get on board!

Many people often associate Auctions with Liquidation but iin fact Auction are a great way to sell your home quickly and efficiently for fair market value. The National Association of Realtors estimates that over the next 2 years 
ONE THIRD of all property sold in the U.S. market will be sold by auction. Anyone in a position to effectively run these auctions will remain in FIRM COMMAND of this unique niche in the market for years to come. Using traditional real estate listings, properties may take months or even years to sell, as buyers wait for a bottom. That time on the market can be costly.

I have jummped on board with Illustraated Platinum Properties to effectively market and sell you home, yacht or private plane effectively and quickly. Why did I get involved in this? As I watch the market (as it is my job) I see properties sit idle, its owners facing substantial carrying costs each month, including interest on loans, taxes and maintenance. And in a declining market, the value of a real estate assets can deteriorate with time. I have join forces with an industry vertan that will lay out brand new methodologies, unique to this market, showing you how to get properties listed and closed in weeks rather than months!

I work with both existing agents and hold my own listings over $1m. I am informing you of how I keep up with what works today and what doesn't. We've all heard the old axiom; strike while the irons hot...Well, auctions are hot, and the time for this methodology is NOW! 954-347-1135

On Friday, July 2, 2010, the President signed into law...

On Friday, July 2, 2010, the President signed into law the following:


H.R. 5569, the “National Flood Insurance Program Extension Act of 2010,” which retroactively reauthorizes the Federal Emergency Management Agency (FEMA) to enter into new contracts for flood insurance under the National Flood Insurance Program through September 30, 2010; and reduces FEMA’s authority to borrow under the Program by $50 million to up to $20.725 billion.

H.R. 5611, the “Airport and Airway Extension Act of 2010, Part II,” which extends through August 1, 2010, authorities to collect taxes that fund the Airport and Airway Trust Fund, make expenditures from the Airport and Airway Trust Fund, and make grants to airports under the Airport Improvement Program.

H.R. 5623, the “Homebuyers Assistance and Improvement Act of 2010,” which extends the date by which purchasers must have closed on a home to be eligible for the homebuyer tax credit.
 
I had a feeling these would all pass but I am posting these for your reference. Hope everyone had a fantastic July 4th!

Vistazo in Boca Raton, FL

"Properties I list in Vistazo are on the market on average for less than one week!"

Vistazo in Boca Raton is the the heart of everything! The desirable East Boca Raton location is just east of I-95 and minutes away from the beach, fine dining, specialty shopping, restaurants and recreation. FAU(Florida Atlantic University) is less than 4 minutes away, The private Boca Raton Executive Airport is only 3 minutes away! Residents of Vistazo enjoy a luxurious, cosmopolitan lifestyle that work for the young professional or elite executive. This community was priced between$435k-$545k only a few years ago... now investors and homeowners are taking advantage of the market and purchasing these wonderful townhouses for $225k-$265k!The community Amenities include Two Resort Style Swimming Pools, Spa, Clubhouse with Fitness Center & a Tot Lot Playground. The 3 models are:

• The Captiva: bedroom, 3 1/2 baths, 2 car garage, inside unit, 2,283 sq. ft. under air, 2797 total sq. ft.
• The Paradise: 3 bedroom, 3 1/2 baths, 2 car garage, corner unit, 1924 sq. ft. under air, 2477 total sq. ft. (typically the end units)
• The Sanibel: 3 bedroom, 3 1/2 baths, 2 car garage, inside unit, 2,283 sq. ft. under air, 2797 total sq. ft

These homes feature impact-resistant glass, stainless steel appliances, granite kitchen counter tops, maple and cherry cabinetry and much, much, more.

Community Features:

• Fitness Center
• Home Owners Association
• Lake/Pond
• Swimming Pools
• Great preserves with walking and biking paths that surround the community
• Children's Playground aka A Tot lot

As of 6/28/2010 what's available?
NOT ON MLS:
3807 NW 5th Terr: NOT A SHORT SALE for $240,000. In PERFECT condition, Corner Unit, Paradise Model call me for showings and details. 954-347-1135.

LISTED ON MLS:
3617 NW 5th Ter--Captiva--$449,000--Not a Short Sale
470 NW 35th St--Captiva--$449,000--Not a Short Sale
669 Nw 38th Cir--Paradise--$295,000--Short Sale
3616 NW 5th Ter--Sanibel--$259,000--Short Sale
3606 Nw 5th Ter--Captiva--$250,000--Short Sale
599 Nw 35th Pl--Paradise--$250,000--Short Sale
571 Nw 35th Pl--Paradise--$250,000--Short Sale
554 Nw 39th Cir--Paradise--$250,00--Short Sale
3820 NW 5th Ter--Captiva--$250,000--Short Sale
559 NW 35th Pl--Captiva--$245,000--Short Sale
3812 NW 5th Ter--Captiva--$245,000--Short Sale
3607 NW 5 TE--Captiva--$240,000--Short Sale
3633 NW 5 TE --Captiva--$240,000--Short Sale
3602 NW 5 Ter --Captiva-- $239,000--Short Sale
505 NW 39th Cir--Sanibel-- $235,000--Short Sale
544 NW 39 CR --Captiva--$235,000--Short Sale
563 Nw 35th Pl--Captiva--$230,000--Short Sale
551 NW 39th Cir--Paradise--$230,000--Short Sale
566 NW 35th Pl--Paradise--$230,000--Short Sale
606 NW 38th Cir--Paradise--$225,900--Short Sale
3620 NW 5th Ter--Paradise--$225,000--Short Sale
3845 NW 5th Ter--Captiva--$210,000--Short Sale

For Sale By Owners in South Florida

According to recent research posted on the NAR (National Board of Realtors Website) 99% of all FSBO's in the South Florida real estate market are sold by a Realtor.


This past Friday my team and I decided to reach out and call a few FSBO's and 50% of all our calls ended up listing with a Realtor. I understand why homeowners would want to try and sell their property on their own to save on paying a commission and not getting locked into a lengthy contract BUT if the homeowner does the research there are some agents that offer a GUERANTEE as well as a month-to-month contract so they can fire their agent if they are not happy at any time! It’s rare, but it does exist.

My background is marketing and constantly I am researching, taking classes, working with professionals throughout an assortment of industries to pinpoint the best marketing strategies to get "the product" sold quickly for the highest dollar. As I take varied polls, I am learning what FSBO's are looking for. So, we have put a FSBO campaign together to benefit what FSBO need and want:



1. A menu of commissions: You browse the menu and see what number works best for you and your situation and what is included.

2. A guarantee to sell your home or it will be sold for FREE!

3. No lengthy contracts! If you don’t see results you were hoping for--simply fire us!

4. Communication. When you lost your property with The Johnson Team one of my assistants will either call or email you weekly and inform you what has been going on with your property.

5. Marketing that goes above & beyond...

•  201 point customized marketing plan
• 24/7 pre-recorded property information repost so we never miss a call
• A report is sent to you viewing the action on your property:
• website hits
• call hits
• flyer/mailer inquiries
• other marketing inquiries

As we spoke to the FSBOs we came up with solutions. We polled areas such as waterfront properties in Boca Raton over $1 million. Oceanfront properties in highland beach, fl over $2 million. Equestrian or properties with more than 5 acres in Boca Raton and Delray Beach, Fl. We also polled an assortment of communities in Palm Beach County under $500k. Whether it was a high end--medium range--or lower end dwelling... the comments paralleled. If you want to hear more about our FSBO system call 800-686-8645 Ext.4 (you can listen 24/7).

Short Sale in todays market...

Have you experienced this common problem, "Who should I believe?" "What are the real rules and regulations?" "Will I get a deficiency judgment?"


Well, I just attended a VERY informational meeting where we discussed all of these concerns--and I got the information straight from professionals and attorneys who study the rules and regulations on a daily basis.

If you allow your investment property and even sometimes your primary property go into foreclosure, at some point (within 20 years), the bank will come after you for a deficiency judgment for the balance unless you declared bankruptcy.

If you take the higher road and short sale your property it is less likely for a deficiency judgment to occur. If the property was your primary property on your 1st mortgage there are no longer concerns to pay taxes on the difference thanks to the Debt forgiveness act of 2007.

As an investor it is up to the negotiator to relieve you of a deficiency judgment. Some banks leave their right to pursue deficiency judgments open and vague while others accept the short-pay as payment in full and waive their right to judgments in the future. As an investment or 2nd home, IRS form 982 will help you right off this bad debt ONLY if you are insolvent on the day of sale.

When successful, a short sale transaction is a big WIN-WIN-WIN situation. Sellers are getting out from under their unmanageable mortgage obligation, banks are unloading inventory and buyers are getting the deals of a lifetime. REALTORS® also benefit since most lenders will not consider short sale offers on For Sale by Owner properties. REALTORS® experienced in "negative equity" transactions are in high demand.

The key to being able to take advantage of the current market crises equals lots of patience. When an offer is made on a property for less than what is owed on the mortgage the lender decides whether they are better off accepting the "short" offer or foreclosing on the property--again a strong negotiator aids in this process. Foreclosures are typically a losing proposition for both sides and the offers from qualified buyers are welcome. Unfortunately, lenders are unprepared to handle the volume of pre foreclosure situations and the wait for a decision on a short sale offer is currently running from 1 to 4 months.

Most often the terms of the approval are the result of the experience, diligence and persistence of the negotiator. So when short selling your property make sure to work with an educated and experienced team.

You're Real Estate Expert!

GET EXPOSED with The Luxury Ladies

LUXURY HOME SELLERS: "Get Exposed"

Campaign, "Get Exposed" is directed to sellers because it's so important that your real estate agent is doing everything they can to choreograph a plan that will give your luxury property the most exposure possible.

"The Luxury Ladies" (Melissa Johnson & Joslyne Roach) have gone above and beyond to create an extravagant luxury program that will expose your luxury estate to literally hundreds of millions of people--if this is the direction you would like to go. We understand that at this level of real estate disclosure is also important. Our virtual rolodex contains several of the mix and mingles we have attended, investors nationally and internationally, doctors, lawyers professional athletes and more! “The Luxury Ladies” marketing team of experts spare no expense in showcasing your property and bringing focus to the uniqueness and beauty of your home.

Below is a quick snapshot of our Luxury Campaign, "Get Exposed": The Sellers guide to selling at the highest net worth in the shortest amount of time.

Luxury Real Estate Marketing Program With Keyes Melissa Johnson

View more presentations from guest39b502.

Time to Buy? Incentives say YES!

Delinquent loans have hit an all-time high in 2009! 1 out of only 45 homes is facing foreclosure and there is no end in sight! The Short Sale market is also at an all-time high as sellers are so up-side-down from the booming markets in previous years that the inventory is literally out of control.


Time to buy? Yes! Here are some reasons to BUY…

INCENTIVES:

For first time home buyers it’s a great time to take advantage of the $8,000 tax credit. The tax credit now applies to sales occurring on or after January 1, 2009 and on or before April 30, 2010. However, in cases where a binding sales contract is signed by April 30, 2010, a home purchase completed by June 30, 2010 will qualify.

The move-up/Repeat tax credit of $6,500 is another great incentive. The Worker, Homeownership, and Business Assistance Act of 2009 has established a tax credit of up to $6,500 for qualified move-up/repeat home buyers (existing home owners) purchasing a principal residence after November 6, 2009 and on or before April 30, 2010 (or purchased by June 30, 2010 with a binding sales contract signed by April 30, 2010). (Properties exceeding $800,000 do not apply to this credit.

PRICE:

The price of a home is always a key factor for buyers because every buyer wants more for less. With home values dropping substantially the short sales are more prevalent than ever before. It’s a great time to take advantage of the market right now and lock in your low prices… and homes entering into the market that are not in direct competition with the comparable sales will simply take a back seat!

BONUSES:

Being that we are in a buyer’s market, the incentives to find qualified buyers are forcing sellers do what it takes! I have had boats and cars included to try and sweeten the deal. Sellers sometimes will also offer paying points on the mortgage, owners financing and lease option/lease purchases. These bonuses are giving buyers more “bang for their buck.”

Right now while we are in the buyer’s market phase of our economy I urge you to take advantage of it. Meet with an educated realtor that is honest and looks out for your best interests…its not always easy sorting out the good-- the bad-- and the ugly.

Beware of the Foreclosure SCAMS that are Hurting Innocent Homeowners

The stresses of going into foreclosure are beyond terrifying... and now you not only have to worry about your problems but the evil business men and woman trying to scam on your pain! Preying on your vulnerability these "scammers" are incredible at "selling" there game. These so-called "foreclosure rescuers" that claim to provide foreclosure assistance but in all actuality they are simply trying to steal more money that you DONT HAVE!

Beware of the hype of the "Stop Foreclosure Now!" or "We guarantee to stop your foreclosure" ad campaigns because these simply stated tactics are simply stealing! I am not saying that all firms are fraudulent... what I am saying is proceed with caution when randomly choosing a foreclosure assistance/foreclosure rescue firm. Like in most business circles, there is the good, the bad and the real ugly.

When you are looking to help prevent your home from going into foreclosure watch out for these RED FLAGS:

1) No matter YOUR circumstances they agency guarantees to stop foreclosure

2) Demands a fee prior to providing any services

3) Accepts payment by only cahiers check or wire transfer

4) Instructs you NOT to contact your lender, lawyer, and an accountant or credit/housing counselor

5) Sells you on a lease now buy back scheme. Meaning you can rent your home back from them until you fully buy it back--NEVER surrender your title!

6) Pressures you into signing paperwork without having time to digest or read the material

These are just a few red flags that I hope you take into consideration prior to becoming a victim. If you are concerned and you need help please send me a quick email and I will consult with my firm and our attorneys for advice OR you can ask us to refer you to a few civil and criminal law enforcement agencies in the US and abroad.

http://www.homewithmelissa.com/
http://www.foreclosure.com/
http://www.riverstonefinance.com/