This past Friday my team and I decided to reach out and call a few FSBO's and 50% of all our calls ended up listing with a Realtor. I understand why homeowners would want to try and sell their property on their own to save on paying a commission and not getting locked into a lengthy contract BUT if the homeowner does the research there are some agents that offer a GUERANTEE as well as a month-to-month contract so they can fire their agent if they are not happy at any time! It’s rare, but it does exist.
My background is marketing and constantly I am researching, taking classes, working with professionals throughout an assortment of industries to pinpoint the best marketing strategies to get "the product" sold quickly for the highest dollar. As I take varied polls, I am learning what FSBO's are looking for. So, we have put a FSBO campaign together to benefit what FSBO need and want:
1. A menu of commissions: You browse the menu and see what number works best for you and your situation and what is included.
2. A guarantee to sell your home or it will be sold for FREE!
3. No lengthy contracts! If you don’t see results you were hoping for--simply fire us!
4. Communication. When you lost your property with The Johnson Team one of my assistants will either call or email you weekly and inform you what has been going on with your property.
5. Marketing that goes above & beyond...
- 201 point customized marketing plan
- 24/7 pre-recorded property information repost so we never miss a call
- A report is sent to you viewing the action on your property:
- website hits
- call hits
- flyer/mailer inquiries
- other marketing inquiries
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